Author Archives for Erin Middlebrooks

Augmented Reality & the Shopping Experience

July 20, 2021 7:04 pm Published by Erin Middlebrooks Comments Off

What is Augmented Reality? Augmented reality, which is different from virtual reality, uses technology... View Article

July 16, 2021 9:26 pm Published by Erin Middlebrooks Comments Off

Social media can be an immensely powerful tool for customer relations, and it is typically the main communication platform between... View Article

July 9, 2021 8:38 pm Published by Erin Middlebrooks Comments Off

There is undeniable importance to optimizing your website for search engines in this era of digital engagement. In fact, 93%... View Article

July 7, 2021 6:41 pm Published by Erin Middlebrooks Comments Off

Digital advertising is one of the fastest-growing marketing channels today, with no signs of slowing down. The global digital ad... View Article

June 15, 2021 4:10 pm Published by Erin Middlebrooks Comments Off

Mike Contagious: Why Things Catch On by Jonah Berger The science behind word-of-mouth and social transmission. Why you recommend it:... View Article

June 9, 2021 3:30 pm Published by Erin Middlebrooks Comments Off

Branding is a marketing practice to which a company creates a symbol, name and or design that is easily recognizable... View Article

May 24, 2021 3:09 pm Published by Erin Middlebrooks Comments Off

Given all the challenges the advertising industry faced in 2020, we were incredibly blessed to be able to continue the... View Article

May 10, 2021 3:34 pm Published by Erin Middlebrooks Comments Off

It’s Small Business Week, and we want to spread the love for Dothan area small businesses. Here are recommendations from... View Article

May 5, 2021 3:04 pm Published by Erin Middlebrooks Comments Off

When your social media feed is flooded with new memes and trends, it can be tempting to have your brand... View Article

May 5, 2021 2:43 pm Published by Erin Middlebrooks Comments Off

Now that we have begun 2021, it’s pretty clear that the pandemic (and all that comes with it) is still... View Article