What Makes Good Website Design Great?

Did you know that there are over 1 billion websites in the world? With so many other websites online, it can be challenging to stand out among the competition. It’s easy to have a good website, but what makes it great? 

Original Content.

All great online material begins with great content. Visitors to your site want to be able to gather information about your purpose and mission. Making sure that your copy is short and organized will help break up your website and make it easier for those who visit. 

Clear Audience.

Once you have identified who your target demographic is, you want to make sure that you are catering to their needs. All of this information helps piece together what you to do in order to have the one time visitor coming back and sharing your unique website with others. If you are selling a product or service, make sure that everything that your customer needs to know is easily accessible.

Easy to Navigate.

Websites that have an intuitive design that is pleasing to the eye are going to attract more customers. People enjoy things when they are functional and straightforward. The best way to keep those who visit your website engaged is having good organization and aesthetically pleasing design. Simplicity always works in any effective web design. 


This is crucial to the success of a website in today’s age of smartphones and tablets. Making sure that your audience can pull up your website anywhere at any time will increase the number of visitors that come to your website. If you can’t make your website design support various screen sizes, the odds are that you will lose to your competitors.   

Effective Communication.

Ultimately, you want visitors to your website to take away all the information that you have on display. You want them to have the best first impression. To do so, make sure all photos are of the highest resolution and that all font types match your theme. Stay consistent and pick the correct color schemes that will give the emotional response you desire.  


It is important that you create a unique and pleasant web design that is easy to navigate and effectively communicates information to those who visit. This ensures that your website is not only good but great and will stand out. If you want to make your website great and stand out among your competitors, give us a call today at 334.446.6149. 

Posted: Dec 20, 2019